Sunglass Hut : Polarized

Sunglass Hut requested a campaign that would help market, educate, and inform their audience about Polarized lenses. To explain the distinction between regular lenses and Polarized lenses, we developed an experience showcasing the difference with a javascript filtered image swiper, an accompanying video, and lineup of categorized polarized lenses sold online. A full roll-out of the campaign was also integrated throughout different portions of the site.

See the experience live here.

Designed at SapientNitro
Role: Lead Designer

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