Fiesta : Coca-Cola
Proposal created for Ford's new 2011 Fiesta, which included printed ephemera, presentation materials, and packaging concepts introducing the new vehicle. These materials also presented potential events and marketing opportunities for the Fiesta in correspondence with Coca-Cola (their sponsor).
Look and feel were implemented based on a fun, vintage theme for up-and-coming millenials in the UK and the US. Work completed while a freelancer at Xperience Communications.
Role: Art Direction/Designer
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